A recent malware attack targeted multiple websites that see billions of visitors daily. The malware, known as ransomware, was delivered through a number of ad networks used by the New York Times, the BBC, and the NFL, among others.
Ransomware allows an attacker to “hijack” a device, and the attacker will only unlock it when their victim pays them to do so. Some of these ransom payments have been as high as $17,000.
A massive security breach notwithstanding, this attack could have implications for digital advertising: ad-blocking software, which has faced criticism from advertisers and publishers for disrupting their business models, is touted as a way to protect users from attacks such as these. This could very well add legitimacy to that argument.
To read more about this malware attack, visit BusinessInsider.