Advertising Agency: DDB, Brazil Creative Directors: Sergio Valente, Marco Versolato, Luciano Lincoln, Wilson Mateos, Guilherme Jahara Creatives: Estêvão Queiroga, Daniel Ottoni, Fábio Benedetto Art Directors: Daniel Ottoni Copywriter: Estêvão Queiroga Media: Patricia Muratori, Patrica Rosa, Marcelo Estevão RTVC: Gilbinha Pires, Juliana Tangary Account Supervisor:...
The Four Gracious Plants consist of an oriental painting of plum-blossom, orchid, chrysanthemum and bamboo which is the traditional concept connecting the image of these plants to the image of Korean. An oriental painting of plum-blossom effloresces before the snow melts in early spring...
You need the right sales strategy. But if that doesn't work, why not change the game -- and the rules. So here's a recent headline: "Tired of Low Ratings, CW Is Developing Its Own Measurement System." Quite understandable. But every network is tired of something....
NBC kicked off the 2012-13 broadcast upfront season with a move that may have alienated millions of people: the cancellation of legal drama "Harry's Law," this despite the fact that it often was the network's most watched entertainment series during its two-year run. The trouble...
New York—Scans of quick response (QR) barcodes on printed materials are rising dramatically, with 13 million mobile device scans in the first quarter of this year, an increase of 157% over the same period a year earlier, according to...
Friskies is taking aim at the national "CATastrosphe" known as Cat Boredom, or CB. "There's nothing more tragic than a blasé cat," Chris Parnell explains in the video below. So true. Luckily, Friskies has a plan. It's so simple—how did no one think of...
For those who have been following the two-year saga of Cornelius Trunchpole—the reputed 1960s adman who is now making a reputed comeback, reputedly—here's the finished film about him. Art & Corny , clocking in at about 16 minutes, is worth it for the musings...
Click here to Receive our e-newsletter